Profile Management

No matter which direction a career is turning to, potential clients and patrons need to be aware of students’ future company, to provide them with new business and a steady stream of income. Essential business tools will be covered, such as producing a showreel, increasing online presence, exploring social networking, maintaining a blog and other strategies.

Artistic Path

Not every student mastering the skills put forward in these modules will end up on a stage, with thousands of fans cheering their names. But for those who will, specific attitudes are required. Artists are self-contained teams or individuals which provide an audience experience, unmediated by other brands or clients. It is their names on flyers, on the merchandise. AddictiveTV or Light Surgeons are examples of such artists.

Content Producers

This lesson will break down the different ways students can become content producers. A different network of clients is needed to fulfill this career outcome, which can range from artists, concept directors to stock footage libraries like Getty Images. Amongst other skills, good workflow and knowledge of archiving techniques will be vital to excel in this profession.

Concept Directors

Similarly to architects, some students will want to focus on the bigger picture, producing the blue print of an entire show or event, and delegating each aspect of the job at hand to individual experts and specialists. The bigger the project, the bigger the team, and the more urgent the need will be to include a project manager. Such projects may include corporate events, Mapping performances or pop promo direction.

Technicians

As much as grasping the bigger picture, attention to detail is fundamental to every project, especially those involving technology. Highly specialized students are most likely to succeed in this industry, due to the high and constant demand of technical expertise. However, they may be most in need to team up with people of complementary skills. Examples of technical gurus include programmers, 3D animators and Quartz composers.

Stock Footage

In this lesson Kyle Lions, stock footage bank vjloops.com director and DanTalson a.k.a VJ Dubassy will share their insights on possibilities of selling visuals for video artists and making living from it. They will cover a wide range of topics - from shooting footage to tips on successful content distribution.

Memo Akten: trying to understand the nature of reality. Part 1

In the first part of his talk an engineer and new media artist Memo Akten will talk about things that inspire him, his fascination of numbers and ideas on what define humans. He will illustrate his lecture examples from his portfolio, such as visuals for My Secret Heart and a colorful interactive installation Body Paint.

Memo Akten: trying to understand the nature of reality. Part 2

In the second part of Memo Akten's lecture he will continue to talk about human nature, our perception and his vision of the scientific approach to art. To illustrate his ideas, he will showcase some works from his portfolio, such as a quadrotor show Meet Your Creator, Forms - a collaborative piece with Quayola and Reincarnation - a video choreography piece created with purpose-written custom motion tracking software.

Kyle McDonald: Life Away From Keyboard. Part 1

In this video a well-known media artist and creative coder Kyle McDonald will talk about open source and DIY approach in creating digital art, active and helpful Processing and openFrameworks communities, and his early projects, such as experiments with 3d scanning, image mapping, music visualization and face recognition software development (FaceOSC) technologies.

Kyle McDonald: Life Away From Keyboard. Part 2

In the second part of his talk media artist Kyle McDonald will share his thoughts about the social aspect of posting personal thoughts and ideas online, our interaction with computers, and future possibilities of augmented human communications.

CTRL ALT SHIFT

This documentary is composed of series of interview with such prominent figures and collectives as Addictive TV, The Light Surgeons, Oli Sorenson, FataMorgana, Vector Meldrew, D-Fuse, Hexstatic. In a very entertaining style it narrates a story about the emergence of new multimedia art forms, their evolution and the current order of things at contemporary audiovisual scene.

D-Fuse: Video Mapping Benefits Cities

In this engaging interview VJ culture pioneers D-Fuse will talk about their career and challenges they have met. They will talk about social responsibility of art, will discuss in detail video mapping and why it makes cities a better place to work, live and play. This lesson is prepared in collaboration with the British Council as a part of their activities connected with the Creative Cities project. Creative Cities is an international project designed and managed by the British Council. It shares experience across Europe on the ways creativity, entrepreneurship and innovation can help to improve people’s lives - making cities better places to live, work and play. Visit our international website about European initiatives and webpages about the project activities in Russia. Read the Breakthrough Cities report to learn how cities use innovation to tackle social challenges.

D-Fuse Lecture Urban Conditions

In this lecture provided by the British Council D-Fuse members Michael Faulkner and Matthias Kispert will talk about their recent projects, share the results of their research on urbanization and globalization they have been conducting over the years and explain how creative projects can change urban conditions to the better.

UVA: Building a Career As a Visual Artist

Since their foundation in 2003 United Visual Artists (UVA) have been very active globally, developing new software solutions and creating visuals for the world's leading artists, such as Massive Attack. In this video they will talk about their venture beyond technological and creative frontiers and will explain how creativity can contribute to a better and more sustainable living.

Interview With Claire Cook (onedotzero)

onedotzero is widely recognized as one of the world's leading and most successful audiovisual collectives. In this interview Claire Spencer Cook will share her experience as onedotzero's producer and curator, explain the inner mechanics and organizational structure of the collective and give invaluable advice on how to build up a professional career in the field.

Interview with Scanner

Robin Rimbaud a.k.a Scanner is not only a very successful and experienced artist and performer. He is also a very interesting person to talk with. Don't miss out this interview in which he talks about his artistic path and projects, encouraging the new generation of artists to explore new creative horizons, re-connecting technology with emotional part of life.

Projection mapping panel. Part 1

3D video projection mapping is a relatively new trend in high demand. It blends together arts, entertainment and advertising; emerging as a must-have stunt for brands and events promo worldwide. Audiovisual Academy pulled together a discussion panel of the top practitioners in this area to speak about emerging technology and the latest trends in projection mapping for 2011 edition of onedotzero_adventures in motion festival. In this video directors of Drive Productions and Seeper collectives will talk about their most notable works and showcase some examples from their extensive portfolios.

Projection mapping panel. Part 2

In this video Joanie Lemercier from AntiVJ visual label and Fedor Aptekarev from Russian Visual Artisrs will continue the discussion.

Projection mapping panel. Part 3

In the final part of this video members of four collectives (Drive Productions, Seeper, AntiVJ and Russian Visual Artists) will discuss the best way to start working with this media. Also they will talk about the artistic and the commercial side of projects, the importance of narrative and the future developments of the projection video mapping.

Camille Scherrer: Blurring Boundaries

In this video a Swiss designer and media artist Camille Scherrer first will talk about her diploma work with augmented reality, that became the starting point of her career. See how her works, such as augmentation of Louis Vuitton book, an interactive video installation, a video mapping in an old mountain chalet and a stylish video for a giant media facade in Korea helped her to create a unique graphical language. Eventually Camille Scherrer became known worldwide for playful blending of real and virtual, and hiding complex technical aspects in everyday objects. In this talk she will explain her vision and share creative approaches to artistic and design tasks.